Global Mental Health Apps Market Size, Trends & Analysis - Forecasts to 2026

 Global Mental Health Apps Market Size, Trends & Analysis - Forecasts to 2026

The Global Mental Health Apps Market will grow at a CAGR of 23.5% during the 2020-2026.

Mental health refers to cognitive, behavioural, and emotional well-being. It is all about how the patient thinks, feels, and behaves. However, poor mental health plays a significant role in diminished immune functioning. According to WHO’s analysis, Mental illnesses affect 19% of the adult population, 46% of teenagers and 13% of children each year. Although only few of them approach for the treatment because of social stigma attached with the illness. Moreover, the cost associated with the diagnosis and treatment is way higher than the cost of a regular cardiac consultation or general consultation. Again, as per WHO’s report of 2017, it was estimated that 792 million people lived with a mental health disorder. Which was 10.7% of the global population. Moreover, 3 million people die every year from the ill use of drugs and alcohol whereas, 1 person dies every 40 seconds by suicide.

Hence in August 2020, WHO, initiated a collaboration/partnership with, United for Global Mental Health and the World Federation for Mental Health, for a massive scale-up in investment in the department of mental health. To spread awareness and encourage mental health patients globally, a campaign was launched on the World Mental Health Day by WHO, namely, “let’s invest” which will start in September in 2020.

With the augment of AI based online medical help, many players are taking interest in offering mental health apps in the market. Smartphone-based mental health apps is a unique opportunity to expand the availability and quality of mental health treatment at home for free to minimal cost. As per the 2019 WHO reports, a survey of 15,000 mHealth apps revealed that 29-32% of the apps focused on self-assisted mental health diagnosis, treatment, and support.

Hence, factors such as rising prevalence of mental health disorders, increasing levels of stress among societies due to addiction to harmful substance, rising awareness regarding self-assessment and management of mental health, lack of social interactions, rising awareness program marketed by World Health Organization (WHO) regarding importance of mental health, and the nature of 24*7 services offered online, high privacy & confidentiality, accessibility, portability, and cost-effectiveness are contributing to the growth of this market.

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In addition, these apps will help psychiatrists, psychotherapists, clinical psychologists, and other clinicians assess and monitor the efficacy and risks of the patient’s mental wellbeing through an interactive platform offered by these mental health apps. Moreover, the point of care service rendered by these health apps to a patient sitting at home eliminates all the hurdles (hurdles such as expensive OPD therapy sessions, social stigma of depression, and lack of confidence to step out of the premise to visit hospitals and clinics) for one to approach a therapist for mental health well-being.

This market is segmented on the basis of type of platform (iOS & android), by type of subscription (free apps, & paid apps), by application (CBD, OCD, phobia, PTSD, schizophrenia, & addiction disorder), by end user (home care setting, mental hospitals, clinics & research centres). The Cognitive-Behavioral Disorder is one of the most commonly diagnosed disorder, which will dominate the market by application during the forecast period. Another most common disorder under this segment is the anxiety disorder which will have a higher market share than the latter ones during the forecast period.

Furthermore, based on the region, the market is segmented into North America, Asia-Pacific, Europe, Middle East and Africa and Central & South America. According to the regional analysis, the largest share in the market will be held by North America. Most of these apps have their headquarters in North America, which adds an advantage to the American patients for quick access to these services online. Another major reason for this region to have highest share in the market is the awareness regarding screening, assessment, diagnosis, and treatment of mental disorders ranging from basic anxiety to clinical depressions.

The market is witnessing inorganic growth strategy of product launch and development for aggressive growth in the industry. For example, in May 2020, Talkspace (US), launched a new commercial health plan in association with Cigna, which covered all the 40 million patients of Talkspace with insurance policies. Also, in January 2019, Moodpath (Germany) witnessed over 1 million mobile apps download from 85 lakhs download in 2018 across 45 countries from both developed and developing regions. This helped the company gain presence and access to more countries and ultimately increase its revenue year on year.

 

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