Visual Analytics Market Segmentation:
By Deployment Type (On-Premises, Cloud); By Application (Market Intelligence Management, Risk & Compliance Management, Business Process Management, Facilities Management, Data Analysis Applications), By Vertical (Consumer Goods & Retail, BFSI, Transportation & Logistics, IT & Telecom, Healthcare, Education, and Others), By Region (North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa); End-use Landscape; Vendor Landscape and Competitive Landscape
Visual Analytics Market Insights
The global visual analytics market is projected to grow at a CAGR of more than 20% over the forecast period. The market is expected to be influenced by industry streamlining, new business models, demand for improved modes of visual exploration of data among others.
Visualization tools such as graphs, charts, and pivot tables widgets enable users to create their reports and dashboards on their own. These tools are extremely helpful in defining data in an easy and interpretable term, which is further likely to boost the market growth. However, lack of skilled personnel is anticipated to restrain the overall market growth.
Visual Analytics Market: Deployment-Type Insights
Based on deployment, the visual analytics market is divided into Cloud and on-premise. Cloud-based application segment held the major market share in 2016 due to its growing use and adaptability amongst companies across all verticals. On-premise deployment segment is expected to lose revenue share to cloud due to the rising demand for low initial investment cost.
Visual Analytics Market: Application Insights
Based on application, the visual analytics market is divided into Business Process Management, Market Intelligence Management, Risk & Compliance Management, Facilities Management, and Data Analysis Applications.
Visual analytics application segment includes effective data handling strategies to integrate and standardize data coming from various source systems. Visual analytics is particularly used to handle large & complex data structures and analytical processes that require a higher degree of monitoring and interaction.
Visual Analytics Market: Vertical Insights
The visual analytics market is segmented into BFSI, Transportation & Logistics, Consumer Goods & Retail, Healthcare, and Education amongst others, based on verticals. The CPG and retail segment recorded the highest market share in 2016. It is further anticipated to gain a significant market share over the forecast period owing to the huge volumes of complex multi-structured data.
Visual Analytics Market: Regional Insights
North America accounted for the largest market share in 2016 mainly due to the factors such as convergence of IoT, cloud, and big data. The market for visual Analytics in Europe is anticipated to witness significant growth due to presence of large number of companies, using business intelligence technology for enhancing their business productivity. Asia Pacific is also likely to grow over the coming years due to rising investments in R&D and increased implementation of visual Analytics.
Visual Analytics Market: End-Use Landscape
The end-use landscape includes a list of current and prospective consumers prevailing across the regions. This section provides company addresses, contact details, products, and regional presence of companies who are purchasing or are likely to purchase products from global visual analytics market. The major consumers of the product are UBS, Tesco PLC., and McKesson among others.
Visual Analytics Market: Competitive Landscape
The key companies profiled in the visual analytics market include Arcadia Data, Microsoft, SAS Institute, QlikTech International, SAP, Tableau Software, Alteryx, BeyondCore, Datameer, Datawatch, Logi Analytics, MicroStrategy, Oracle, OpenText (Actuate), Pentaho, Platfora, Sisense, Teradata, and TIBCO Software amongst others.
In September 2016, Zoomdata, a visual analytics platform provider entered into the partnership with Teradata, an analytics solution company to deliver combined visual analytics solutions.
In September 2016, Greenwave Systems acquired Predixion Software, a real-time visual analytics provider.
In October 2015, NetSuite, a software provider announced its partnership with Tableau software, a visual analytics provider to deliver visual analytics-based solutions to customers of NetSuite.
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